Steam Regional Pricing Guide for VND (Vietnamese Dong)
Detailed matrix of Valve's pricing recommendations, PPP calculations, and currency conversion adjustments for developers distributing games on Steam.
USD to VND Suggested Mappings
| USD Tier | Steam Recommend | Strict PPP | Balanced Hybrid | Direct FX Rate | % vs FX |
|---|---|---|---|---|---|
| $0.99 | 26,000 ₫ | 9,000 ₫ | 26,000 ₫ | 25,146 ₫ | 3.4% |
| $4.99 | 120,000 ₫ | 44,000 ₫ | 123,000 ₫ | 126,746 ₫ | -5.3% |
| $9.99 | 240,000 ₫ | 89,000 ₫ | 247,000 ₫ | 253,746 ₫ | -5.4% |
| $14.99 | 360,000 ₫ | 133,000 ₫ | 370,000 ₫ | 380,746 ₫ | -5.4% |
| $19.99 | 480,000 ₫ | 178,000 ₫ | 494,000 ₫ | 507,746 ₫ | -5.5% |
| $29.99 | 710,000 ₫ | 267,000 ₫ | 736,000 ₫ | 761,746 ₫ | -6.8% |
| $39.99 | 950,000 ₫ | 356,000 ₫ | 983,000 ₫ | 1,015,746 ₫ | -6.5% |
| $49.99 | 1,180,000 ₫ | 444,000 ₫ | 1,225,000 ₫ | 1,269,746 ₫ | -7.1% |
| $59.99 | 1,400,000 ₫ | 533,000 ₫ | 1,462,000 ₫ | 1,523,746 ₫ | -8.1% |
| $69.99 | 1,650,000 ₫ | 622,000 ₫ | 1,714,000 ₫ | 1,777,746 ₫ | -7.2% |
| $99.99 | 240,000 ₫ | 889,000 ₫ | 1,390,000 ₫ | 2,539,746 ₫ | -90.6% |
Economic Context
- Market Profile
- Highly price-sensitive, cash-dominated economy. Extremely discounted to capture local demand.
- Exchange Rate Baseline
- 1 USD = 25400.0000 VND
- Affordability Level (PPP)
- 35%
Tax & Platform Deductions
- Tax Implications
- Includes 10% VAT which is automatically deducted by Valve.
- VAT Inclusions
- VAT/GST is deducted directly by Valve from the customer's purchase before calculating the standard 30% platform share.
Frequently Asked Questions & Local Strategy
What is the recommended Steam regional price for VND?
Valve sets dynamic pricing recommendations for VND based on purchasing power parity and regional entertainment costs. For a standard $19.99 USD baseline, the recommended pricing in VND is 480000 ₫.
Does Valve enforce these recommended prices in Vietnamese Dong?
No, Valve's recommendations are completely optional. Developers retain 100% control over pricing and can choose standard recommendations, direct FX conversions, or customized regional rates.
What are the digital taxes and VAT rules on Steam for VND?
Includes 10% VAT which is automatically deducted by Valve.
How does Purchasing Power Parity (PPP) affect VND pricing?
The estimated purchasing power parity for VND is index 0.35 relative to the United States. This means products are adjusted to fit local affordability ranges, making pricing more competitive and reducing piracy.